Software: Sketchup, Enscape
“Ensuring a foundation for ideas to become a successful reality”
Decades of disinvestment overshadow the vibrant history, culture, and spirit of the neighborhood. Working with Sweet Auburn Works and Savannah College of Art and Design Serve, the group developed an environment that would be the initial Spark to reigniting the Sweet Auburn district into glory again. Noted as one of the richest black streets in history, the innovation label is a location that is about taking back the narrative of the area without impairing or erasing the history of this once-thriving neighborhood. The label will help refocus the retail in the heart of the Sweet Auburn Historic District.
Decades of disinvestment overshadow the vibrant history, culture, and spirit of the neighborhood.
Formulate elevated design solutions that will help Sweet Auburn reaffirm its legacy and celebrate the spirit of the neighborhood.
Authentic | Prosperous| Distinctive
A brand that is genuine, true to itself, and of undisputed origin. Where it can support and bring success and wealth. A distinctive tone to itself that is one of a kind.
Inspiring| Vibrant| Resilient
A brand that is the cornerstone of the African-American community. It is high-spirited, engaging entrepreneurial and community building. That focuses on the future while honoring the historic past.
• Achieve growth, and empower Sweet Auburn through a broad customer base.
• Create new employment opportunities while retaining the essence of Sweet Auburn.
• Be open to virtual and physical changes through an expansive connected network.
• Develop robust infrastructure to generate revenue from pop-up shops and other business
activity.
Group Sketches and flexible display ideas
Adaptable pegboard wall
“PVC” material allows for flexibility in size and setup
Table and storage available that can also be adaptable
